Travel

What do bacon covered doughnuts, green tea beer, strip clubs and farm-to-table restaurants have in common? A little place called, Portland. Much like the bran-muffin-hippy-jam society Portlandia portrays, Portland’s restaurant culture and nightlife is shockingly progressive for a society supposedly stuck in the 90s.

Just hopped the red eye back from Tokyo town. The city is somehow more profoundly exciting than I remembered it, maybe because the typical tourist stock is missing in action.

RARELY DO HOTELS INTENTIONALLY WORK TO ASSOCIATE THEMSELVES WITH FECES AND ILLNESS, BUT AMSTERDAM’S HANS BRINKER BUDGET HOTEL IS NO ORDINARY HOTEL.

Billed as “The Worst Hotel In The World”, the Hans Brinker brand, developed for over 15 years by Dutch advertising agency KesselsKramer, is an exercise in counter-intuitive marketing. As you know, the modus operandi of most advertising is to tell lies about the product being pitched. KesselsKramer wanted to try something different with Brinker, so they created their campaigns for the hotel under a doctrine of “extreme honesty”.