Wants & Needs | Milk Makeup

The newest makeup line for 2016 is “Milk Makeup.” Multifunctional, high-tech formulas built for the girl on the go who spends less time getting done up, and more time getting stuff done. The line’s categories includes; eye, lip, face, skin, and hair, with eco-conscious ingredients such as lavender, avocado oil, shea butter, and coconut wax. The team came up with some cute New York references for the brand, such as the Milk Highlighter called "Lit" after the bar in the Lower East Side. We WANT & NEED all of it, especially the Milk Cooling Water.

"How-to" videos featuring Instagram stars such as Emily Bador and Saada Ahmend debut today at milkmakeup.com