The American Apparel

What better way is there to point out a city’s complexities than to capture the obvious? LA-based photographer Thomas Alleman did just that when he created The American Apparel. Yes, a Canadian founded company (Montrealer Dov Charney is founder and CEO), American Apparel headquarters call LA home, and its choice billboard locations created an inspiringly simple and affective project for Alleman. With such plastic beauty, that only LA can do so well, nestled so comfortably amongst some of the grimiest places in the world, these sexualized, beautifully stark billboards, posted up against a backdrop of the city’s wrinkled, less glamorous locations, speak silent volumes. And make for some striking images. 

See more at allemanphoto.com.

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